{"id":2917,"date":"2019-02-26T15:15:07","date_gmt":"2019-02-26T21:15:07","guid":{"rendered":"https:\/\/hornvaluation.com\/?p=2917"},"modified":"2020-09-27T09:17:21","modified_gmt":"2020-09-27T14:17:21","slug":"imagine","status":"publish","type":"post","link":"https:\/\/hornvaluation.com\/imagine\/","title":{"rendered":"Imagine Value as a Journey instead of a Destination"},"content":{"rendered":"\r\n

Imagine if everyone woke up tomorrow and decided business value was something to be achieved over time instead of ordered like fast food. What would this mean?<\/p>\r\n

Better relationships with co-owners and employees
<\/em><\/strong>We\u2019d recognize that our failure to empathize with others is holding us back. Without empathy, we\u2019ll never get the cooperation we must have. With everyone rowing in the same direction, there\u2019s no limit to what can be achieved. And this would mean\u2026<\/p>\r\n

Better documentation of processes
<\/em><\/strong>Once our hearts and minds are opened to the pain of others, we would be sure to document core processes. We wouldn\u2019t do it to put it on the shelf. We\u2019d do it intentionally and adjust it along the way, cross-training others to help. And this would mean\u2026<\/p>\r\n

No \u201csingle point of failure\u201d
<\/em><\/strong>Nearly every private business in America is one lost person away from oblivion. It\u2019s our nature to procrastinate. \u201cThat only happens to those types of businesses\u201d we say. And then it happens to us when we\u2019re least ready. We\u2019d start to become keenly aware this means\u2026<\/p>\r\n

People are the most important asset
<\/em><\/strong>We\u2019d stop looking for the latest marketing or tax gimmick and realize no one \u201cshiny object\u201d will save our business let alone drive its value to unimaginable heights. We\u2019ve all seen what one good person can do for our business. We\u2019ve also seen what one bad person can do too. And this would mean\u2026<\/p>\r\n

Culture above everything
<\/em><\/strong>Culture is the hardest thing to change in a business. It\u2019s also the most powerful force a business has when it\u2019s working. It\u2019s like a secret weapon. We know what good culture looks like. Southwest Airlines. Disney. What about yours? Does it make you burst with pride or cringe? You can change it starting now. It will take time. The first step is to decide what you want your culture to look like and being unwavering in your resolve to get there.\u00a0<\/p>\r\n

Value is a journey not a destination. Are you ready to start the trip?\u00a0<\/p>\r\n\r\n\r\n\r\n

Thanks,
Josh<\/a><\/p>\r\n

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Sign up for this blog\u00a0here<\/a> if you want tools to increase the value of your business or want a refreshing view on business valuation from a recovering CPA. I\u2019m Josh Horn, CPA, CVA<\/a> of\u00a0Horn Valuation<\/a>. I value businesses for owner exits with a focus on HVAC and trade contractors. I also assist litigation and divorce attorneys as a business valuation consulting or testifying expert. My clients are business owners and attorneys. If you\u2019d like more information, email me at josh@jhorncpa.com<\/a>, or call me at 217-649-8794<\/strong>.<\/p>\r\n

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I’m a licensed Certified Public Accountant (CPA<\/strong>) and credentialed in business valuation<\/strong>\u00a0(CVA<\/strong>). I’ve been a tax and business consultant in a top 100 CPA firm and a controller in a large international company. I’ve also valued and advised small family-owned and multimillion-dollar companies. You can connect with me here on LinkedIn<\/a>,\u00a0Facebook<\/a>,\u00a0Twitter<\/a>, YouTube<\/a> and Instagram<\/a>.<\/p>\r\n

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“Once-in-a-lifetime events demand an expert.”
<\/strong>\u00a0Josh Horn, CPA and Certified Valuation Analyst<\/p>\r\n","protected":false},"excerpt":{"rendered":"

Imagine if everyone woke up tomorrow and decided business value was something to be achieved over time instead of ordered like fast food. What would this mean? Better relationships with co-owners and employeesWe\u2019d recognize that our failure to empathize with others is holding us back. 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