{"id":5003,"date":"2024-02-13T13:53:19","date_gmt":"2024-02-13T19:53:19","guid":{"rendered":"https:\/\/hornvaluation.com\/?p=5003"},"modified":"2024-02-13T13:53:28","modified_gmt":"2024-02-13T19:53:28","slug":"cheaper","status":"publish","type":"post","link":"https:\/\/hornvaluation.com\/cheaper\/","title":{"rendered":"Why is this Valuation Cheaper than that One?"},"content":{"rendered":"<p><\/p>\r\n<p>Confused about fees for a business valuation? Three questions to help you understand why this valuation is cheaper than that one. Secure link to video <a href=\"https:\/\/jhorncpa-my.sharepoint.com\/:v:\/p\/josh\/EXJsO4bhNnBKsTdsz6OpgkIBbWXFZs4u692IdA6Im8usYw?e=PB3SIZ\" target=\"_blank\" rel=\"noopener noreferrer\">here<\/a> or YouTube below.\u00a0<\/p>\r\n<p><iframe loading=\"lazy\" title=\"Why is this Valuation Cheaper than that One?\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/JQgJxOHzlHk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\r\n<p>Thanks,<br \/><a href=\"https:\/\/hornvaluation.com\/contact-me\/\" target=\"_blank\" rel=\"noreferrer noopener\">Josh<\/a><\/p>\r\n<p>\r\n\r\n<\/p>\r\n<p>Sign up for this blog\u00a0<a href=\"https:\/\/mailchi.mp\/7a3317ea591d\/6q8fz5tqml\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a> if you want tools to increase the value of your business or want a refreshing view on business valuation from a recovering CPA. I\u2019m <a href=\"mailto:josh@jhorncpa.com\" target=\"_blank\" rel=\"noreferrer noopener\">Josh Horn, CPA, CVA<\/a> of\u00a0<a href=\"https:\/\/hornvaluation.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Horn Valuation<\/a>. I value businesses for growth and exits with a focus on HVAC and trade contractors. I also assist litigation and divorce attorneys as a business valuation consulting or testifying expert. My clients are business owners and attorneys. If you\u2019d like more information, email me at <a href=\"mailto:josh@jhorncpa.com\" target=\"_blank\" rel=\"noreferrer noopener\">josh@jhorncpa.com<\/a>, or call me at <strong>217-649-8794<\/strong>.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<p>I&#8217;m a licensed Certified Public Accountant (<strong>CPA<\/strong>) and <strong>credentialed in business valuation<\/strong>\u00a0(<strong>CVA<\/strong>). I&#8217;ve been a tax and business consultant in a top 100 CPA firm and a controller in a large international company. I&#8217;ve also valued and advised small family-owned and multimillion-dollar companies. You can connect with me here on <a href=\"https:\/\/www.linkedin.com\/in\/josh-horn-cpa-cva-0346975\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a>,\u00a0<a href=\"https:\/\/www.facebook.com\/hornvaluation\/\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a>,\u00a0<a href=\"https:\/\/twitter.com\/hornvaluation\/\" target=\"_blank\" rel=\"noreferrer noopener\">Twitter<\/a>, <a href=\"https:\/\/www.youtube.com\/channel\/UCSwtFpjSTwP8Ikdi7bZMc_Q?view_as=subscriber\" target=\"_blank\" rel=\"noreferrer noopener\">YouTube<\/a> and <a href=\"https:\/\/www.instagram.com\/hornvaluation\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram<\/a>.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<p><strong>&#8220;Once-in-a-lifetime events demand an expert.&#8221;<br \/><\/strong>\u00a0Josh Horn, CPA and Certified Valuation Analyst<\/p>\r\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Confused about fees for a business valuation? Three questions to help you understand why this valuation is cheaper than that one. Secure link to video here or YouTube below.\u00a0 Thanks,Josh Sign up for this blog\u00a0here if you want tools to increase the value of your business or want a refreshing view on business valuation from &#8230; <a title=\"Why is this Valuation Cheaper than that One?\" class=\"read-more\" href=\"https:\/\/hornvaluation.com\/cheaper\/\" aria-label=\"Read more about Why is this Valuation Cheaper than that One?\">Read more<\/a><\/p>\n","protected":false},"author":2,"featured_media":5009,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"generate_page_header":"","footnotes":""},"categories":[4],"tags":[37,90,127,412,413,35,44,125,163,128,383,45,92,93,46,94,40,38],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why is this Valuation Cheaper than that One?<\/title>\n<meta name=\"description\" content=\"Confused about fees for a business valuation? Three questions to help you understand why this valuation is cheaper than that one.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hornvaluation.com\/cheaper\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"josh\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hornvaluation.com\/cheaper\/\",\"url\":\"https:\/\/hornvaluation.com\/cheaper\/\",\"name\":\"Why is this Valuation Cheaper than that One?\",\"isPartOf\":{\"@id\":\"https:\/\/hornvaluation.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/hornvaluation.com\/cheaper\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/hornvaluation.com\/cheaper\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/hornvaluation.com\/wp-content\/uploads\/2024\/02\/Why-is-this-Valuation-Cheaper-Blog-Photo-Feb-13-2023.jpg\",\"datePublished\":\"2024-02-13T19:53:19+00:00\",\"dateModified\":\"2024-02-13T19:53:28+00:00\",\"author\":{\"@id\":\"https:\/\/hornvaluation.com\/#\/schema\/person\/9507c0eb9e343de62dd3d736ff3b0374\"},\"description\":\"Confused about fees for a business valuation? Three questions to help you understand why this valuation is cheaper than that one.\",\"breadcrumb\":{\"@id\":\"https:\/\/hornvaluation.com\/cheaper\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/hornvaluation.com\/cheaper\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/hornvaluation.com\/cheaper\/#primaryimage\",\"url\":\"https:\/\/hornvaluation.com\/wp-content\/uploads\/2024\/02\/Why-is-this-Valuation-Cheaper-Blog-Photo-Feb-13-2023.jpg\",\"contentUrl\":\"https:\/\/hornvaluation.com\/wp-content\/uploads\/2024\/02\/Why-is-this-Valuation-Cheaper-Blog-Photo-Feb-13-2023.jpg\",\"width\":840,\"height\":558,\"caption\":\"cheaper\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/hornvaluation.com\/cheaper\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/hornvaluation.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Why is this Valuation Cheaper than that One?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/hornvaluation.com\/#website\",\"url\":\"https:\/\/hornvaluation.com\/\",\"name\":\"Horn Valuation\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/hornvaluation.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/hornvaluation.com\/#\/schema\/person\/9507c0eb9e343de62dd3d736ff3b0374\",\"name\":\"josh\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/hornvaluation.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/48d3e9191d0b0cd5624716868000473f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/48d3e9191d0b0cd5624716868000473f?s=96&d=mm&r=g\",\"caption\":\"josh\"},\"url\":\"https:\/\/hornvaluation.com\/author\/josh\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Why is this Valuation Cheaper than that One?","description":"Confused about fees for a business valuation? Three questions to help you understand why this valuation is cheaper than that one.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hornvaluation.com\/cheaper\/","twitter_misc":{"Written by":"josh","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/hornvaluation.com\/cheaper\/","url":"https:\/\/hornvaluation.com\/cheaper\/","name":"Why is this Valuation Cheaper than that One?","isPartOf":{"@id":"https:\/\/hornvaluation.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/hornvaluation.com\/cheaper\/#primaryimage"},"image":{"@id":"https:\/\/hornvaluation.com\/cheaper\/#primaryimage"},"thumbnailUrl":"https:\/\/hornvaluation.com\/wp-content\/uploads\/2024\/02\/Why-is-this-Valuation-Cheaper-Blog-Photo-Feb-13-2023.jpg","datePublished":"2024-02-13T19:53:19+00:00","dateModified":"2024-02-13T19:53:28+00:00","author":{"@id":"https:\/\/hornvaluation.com\/#\/schema\/person\/9507c0eb9e343de62dd3d736ff3b0374"},"description":"Confused about fees for a business valuation? Three questions to help you understand why this valuation is cheaper than that one.","breadcrumb":{"@id":"https:\/\/hornvaluation.com\/cheaper\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hornvaluation.com\/cheaper\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hornvaluation.com\/cheaper\/#primaryimage","url":"https:\/\/hornvaluation.com\/wp-content\/uploads\/2024\/02\/Why-is-this-Valuation-Cheaper-Blog-Photo-Feb-13-2023.jpg","contentUrl":"https:\/\/hornvaluation.com\/wp-content\/uploads\/2024\/02\/Why-is-this-Valuation-Cheaper-Blog-Photo-Feb-13-2023.jpg","width":840,"height":558,"caption":"cheaper"},{"@type":"BreadcrumbList","@id":"https:\/\/hornvaluation.com\/cheaper\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/hornvaluation.com\/"},{"@type":"ListItem","position":2,"name":"Why is this Valuation Cheaper than that One?"}]},{"@type":"WebSite","@id":"https:\/\/hornvaluation.com\/#website","url":"https:\/\/hornvaluation.com\/","name":"Horn Valuation","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hornvaluation.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/hornvaluation.com\/#\/schema\/person\/9507c0eb9e343de62dd3d736ff3b0374","name":"josh","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hornvaluation.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/48d3e9191d0b0cd5624716868000473f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/48d3e9191d0b0cd5624716868000473f?s=96&d=mm&r=g","caption":"josh"},"url":"https:\/\/hornvaluation.com\/author\/josh\/"}]}},"_links":{"self":[{"href":"https:\/\/hornvaluation.com\/wp-json\/wp\/v2\/posts\/5003"}],"collection":[{"href":"https:\/\/hornvaluation.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hornvaluation.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hornvaluation.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hornvaluation.com\/wp-json\/wp\/v2\/comments?post=5003"}],"version-history":[{"count":5,"href":"https:\/\/hornvaluation.com\/wp-json\/wp\/v2\/posts\/5003\/revisions"}],"predecessor-version":[{"id":5008,"href":"https:\/\/hornvaluation.com\/wp-json\/wp\/v2\/posts\/5003\/revisions\/5008"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hornvaluation.com\/wp-json\/wp\/v2\/media\/5009"}],"wp:attachment":[{"href":"https:\/\/hornvaluation.com\/wp-json\/wp\/v2\/media?parent=5003"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hornvaluation.com\/wp-json\/wp\/v2\/categories?post=5003"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hornvaluation.com\/wp-json\/wp\/v2\/tags?post=5003"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}